Affiliate marketing is a business model where companies or individuals earn income in the form of commissions by promoting other people’s or company’s products and directing sales toward them.
It’s based on revenue sharing and involves having a business relationship with an affiliate (also known as a publisher) and a merchant (also known as an advertiser).
Detailed process of Affiliate marketing:
1. The merchant creates a product or service that they intend to sell.
2. The affiliate (who may be an individual or a larger organization) signs up for the merchant’s affiliate program.
3. The merchant provides the affiliate with a unique link, known as an affiliate link. This link is specific to the affiliate, so the merchant can track which sales came from which affiliates.
4. The affiliate promotes this product on their website, blog, social media accounts, or other marketing channels. They use the unique affiliate link provided by the merchant to promote the product.
5. A customer clicks on the affiliate’s link, and a cookie is stored on their device. This cookie usually has a set period, often 30 to 60 days, during which any purchase the customer makes can be attributed to the affiliate.
6. The customer buys the product, and the affiliate is credited with the sale through the use of the cookie and the unique ID in the affiliate link.
7. The merchant approves the sale and credits the agreed commission to the affiliate.
For example, let’s say that you (an affiliate) have a website where you review various types of sports equipment. You could become part of an affiliate program with Amazon (the merchant) which sells these types of products. You would place your unique affiliate link for a particular basketball in one of your reviews.
When a visitor on your site clicks on that link and proceeds to purchase that basketball, you would earn a commission from Amazon. The same process applies if the visitor buys any other product on Amazon within a cookie period.
One of the key benefits of affiliate marketing is that you can make money passively. Once the affiliate marketing link is in place, and you have a regular stream of traffic, you can earn income as long as people continue to buy products through your linked content.
Affiliate marketing is a popular business model among bloggers, influencers, and content creators. But also large companies use it as an extra channel for revenue. Learn Amazon Affiliate Marketing here.
So you can Start your WordPress blog today with good SEO and promote the products with affiliate links, when people will buy the products and you will get commission.
